Where is the Cheapest Place to Ski?

The Crystal Ski Industry Report 2014, produced together with Post Office Holidays in the UK, has assessed a number of ski resorts popular with UK package tour travelers. They have worked out average costs in resort for a package consisting of lift pass, rental and ski school and also for an average lunch. As a result they have come up with their idea of where the cheapest place to ski is. I don’t claim to be surprised with the outcome. I have applied an index to the figures based on an average of 100 to come up with relative prices. Essentially you can read it this way: you can get almost three days in Bansko for the price of one in Zermatt. Since Zermatt is much more likely to give you good snow conditions, has better scenery, apres ski and food, is easier to get to and has five times as much piste you could actually argue Baski is over-priced, but I have had some great ski holidays in Bulgaria and I wouldn’t knock it. However I think the independent traveller, with or without a family, doesn’t need to go to Eastern Europe to find value for money.

The top American resorts seem over-priced compared to the best European resorts, and add to that the cost, time and ecological impact of getting there from Europe, it seems wise to leave them to the natives. Again, I have had some great skiing in North America, but I lived there at the time and it was on my doorstep.
Matterhorn in Zermatt
So the eternal debate is, where is the best value resort to ski or snowboard in the Alps? Italy does well, and can only be faulted on the longer transit times required to get there. For a great ski experience on a tight budget, it is probably the best value. My personal favourite in Italy – if you are watching the pennies but want a great experience – is Madesimo. The best of Austria and France seem comparably priced, with a small price premium associated with Switzerland down to the strong Swiss Franc.

The report actually showed Switzerland gaining market share in 2013/4 over 2012/3, with 6.5% of the market – largely at the expense of France. The report claims prices are going down, but that is surely down to the strong pound since all prices are converted to sterling. Overall the report doesn’t change my perspective, which is that you get what you pay for. The ski and snowboard market is very competitive and the biggest mistake you can make is not about how much you pay, but that what you pay delivers what you want. I would never recommend Zermatt to a family of beginners, but for a competent skier I would recommend you put it on the list of places you visit before you die.

Anyway, on that sobering note, here are the indicies:

 

Resort Country Index
Bansko Bulgaria 54
Kranjska Gora Slovenia 62
Ellmau Austria 64
Livigno Italy 66
Soldeu Andorra 68
Sestriere Italy 73
Morzine France 75
Ruka Finland 78
Val Gardena Italy 84
Les Deux Alpes France 87
Mayrhofen Austria 87
Serre Chevalier France 87
la Thuile Italy 89
Kaprun Austria 89
Courchevel France 104
Val d’Isere France 104
Kitzbühel Austria 111
St Anton Austria 116
Tremblant Canada 117
Saas-Fee Switzerland 118
Wengen Switzerland 122
Winter Park USA 125
Banff Canada 136
Breckenridge USA 141
Zermatt Switzerland 142
Whistler Canada 146
Vail USA 155

Do more people go to the mountains in summer or winter?

A long-standing point of discussion aprés ski is whether more people go to the mountains in summer or winter?

Well, based on the statistics produced by the Swiss Tourism federation, it is in the summer judged by overnight bed stays, by roughly 20m compared to 15m. However, this doesn’t take into account the impact of reduced overnight bed availability in winter, e.g. camping sites and a preference for accommodation right next to the lifts. If you’re looking to learn more about camping, you can read more on campingfunzone.com. It’s also hard to assess the impact of day trippers – in winter the trains of Switzerland are busy with locals and expats going skiing for the day throughout the week and especially at weekends.
Winter in Switzerland
Interestingly the only source nations more likely to stay overnight in Switzerland in winter are Russians and Scandinavians. Americans and Asians overwhelmingly prefer to visit in the summer.

Another measure of the size of the respective tourism trade in winter and summer would be seasonal employment. Here, roughly 200,000 are employed and the number is pretty much the same in both winter and summer.

So, in conclusion, the answer is that it mostly varies between resorts, with some resorts getting more in winter and others more in summer, but in balance probably more visit in summer. However it is clear that both are equally important to the well-being of Alpine resorts that rely upon tourism. And for Switzerland it is a trade that is worth CHf 35bn per annum and constitutes the fourth largest source of export income, or 5.5% of the total.

Bumper ski season forecast

(c) Accuweather
Accuweather gloomily reports that “Eastern Europe Braces for a Cold, Snowy Winter”, but for winter sports enthusiasts this sounds all too promising. Indeed AccuWeather Meteorologist Tyler Roys says “Ski conditions will be fantastic for the 2014-2015 ski season, especially when compared to last year”. There is already some good dumps occurring in the Alps and Accuweather predict that an active storm track and cold air will bring a lot of snow to the Pyrenees, Alps and the mountains of the Balkan Peninsula. Switzerland looks set for a bumper winter season.

If you want to check out the current snow conditions you could do worse than look at the web cams at Zermatt.

Alpine Property Market

Saville’s, the London-based property services group, published its annual survey of the Alpine property market. It is an interesting read, and in tribute to the Economist’s Big Mac index publishes a Kakao index – how much is a hot chocolate.
Gstaad slopes
On this index Gstaad, St Moritz and Saas-Fee rate amongst the ten most expensive resorts in the Alps, but perhaps more surprisingly is that Switzerland isn’t consistently the most expensive. Indeed, on a number of criteria, Switzerland is not so expensive, although it languishes a distant fourth in terms of number of ski visits amongst the Alpine nations. However, it also boasts the best resorts in terms of season duration and snow conditions.

The report focuses on premium ski resorts and the prices are truly eye-watering. However, what interests me as a potential investor in the Swiss property market, is the spread of prices. A small village, with good transport links to a major ski area, provides properties at a tenth of the price of property in a resort like Verbier. The discerning Swiss property buyer can still find bargains. For those who have money to burn, however, a chalet in Verbier recently came on the market for a mere 45 million euros!

The full report from Saville’s is here.