{"id":1012,"date":"2011-12-07T16:31:46","date_gmt":"2011-12-07T15:31:46","guid":{"rendered":"http:\/\/www.oatridge.co.uk\/nic\/?p=1012"},"modified":"2011-12-07T16:32:02","modified_gmt":"2011-12-07T15:32:02","slug":"swiss-winter-tourism-outlook","status":"publish","type":"post","link":"https:\/\/www.oatridge.co.uk\/nic\/news\/swiss-winter-tourism-outlook\/","title":{"rendered":"Swiss Winter Tourism Outlook"},"content":{"rendered":"<p><a href=\"http:\/\/www.swissinfo.ch\/eng\/index.html\" target=\"_blank\">Swissinfo<\/a> report on an analysis by Credit Suisse on the state of the Swiss winter sports industry, and say that there are major challenges to the Swiss industry&#8217;s competitiveness. Whereas Austrian resorts saw a 6% increase in\u00a0overnight stays\u00a0between 1993 and 2011\u00a0 Swiss resorts experienced a 12% drop. With the strong Swiss Franc and a more expensive underlying cost base, Swiss resorts are set to see further declines in business unless they focus on niche markets and try to be more attractive in the mid-price and budget markets.<\/p>\n<p>The Swiss tourist industry contributes around 5% to GDP,\u00a0\u00a0and the 650 lift companies employ 11,000 people and turnover SFr 840m per annum.\u00a0 There have to be some question marks over the long-term viability of some of the smaller, lower resorts unless they can discover their niche, although bigger resorts like Zermatt, St Moritz and the Engadine, Davos, Verbier, Crans-Montana and Gstaad seem to remain strong draws.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Swissinfo report on an analysis by Credit Suisse on the state of the Swiss winter sports industry, and say that there are major challenges to the Swiss industry&#8217;s competitiveness. Whereas Austrian resorts saw a 6% increase in\u00a0overnight stays\u00a0between 1993 and 2011\u00a0 Swiss resorts experienced a 12% drop. With the strong Swiss Franc and a more &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.oatridge.co.uk\/nic\/news\/swiss-winter-tourism-outlook\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Swiss Winter Tourism Outlook&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[78],"tags":[],"class_list":["post-1012","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/posts\/1012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/comments?post=1012"}],"version-history":[{"count":2,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/posts\/1012\/revisions"}],"predecessor-version":[{"id":1014,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/posts\/1012\/revisions\/1014"}],"wp:attachment":[{"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/media?parent=1012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/categories?post=1012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.oatridge.co.uk\/nic\/wp-json\/wp\/v2\/tags?post=1012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}